Information architecture.
User experience design.
Teaching and writing.
Facilitation.
Maadmob is a small Australian freelance/consulting design studio, run by Donna Spencer, specialising in information architecture, service design, product design and user experience design.
I have well over 20 years professional experience designing complex systems and services for a large range of clients across many industries. I am a regular speaker at a wide range of local and international conferences. I have written 4 books – on information architecture, presenting design, card sorting and web writing – and many articles.
I live in Melbourne, Australia, and can work interstate, and internationally (remotely, or in short blocks), and locally.
I have recently joined MakerX as a Principal Product Designer and am loving it. I’m still available for teaching and workshop facilitation work. Check out my now page for what I’m thinking about and working on.
![](https://maadmob.com.au/wp-content/uploads/2021/05/donna_spencer_headshot2021-mid-scaled.jpg)
Recently…
Designing for web 3
As more companies look at opportunities to use web3 to achieve business goals, designers will increasingly need to understand how to design for it. Of course, web3 isn't just one thing - you might need to design for the metaverse, finance applications, NFT projects...
How to design navigation for large and small screens
I recently completed a set of instructional videos for Balsamiq for a free course called How to design navigation for large and small screens. The set of 8 videos cover: horizontal and vertical menu bars, tabs, dropdowns, buttons, mega-menus, links, carousels, cards,...
Free book: A practical guide to information architecture
With my distributor decommissioning my book with no notice, I am in the position where I need to scramble to figure out how to keep the book available. Until then, you may have it for free (PDF version only): Free book: A practical guide to information architecture